London Mayfair
Open your restaurant to London Mayfair standards.
From concept to opening night — a restaurant and hospitality consultancy for owners who believe every detail is worth getting right.
The Standard
Every restaurant deserves to be run like the very best in London Mayfair — whatever its size or budget.
The difference between a good restaurant and a great one is rarely the food alone. It is the standards behind the scenes — the systems, the training, the discipline of hospitality practised night after night. That is the standard we bring.
Services
A complete operator — at your side.
Engage the full opening programme, or bring us in for the disciplines you need most.
Concept & Opening Consultancy
End-to-end guidance for opening a new restaurant: concept refinement, positioning, operational planning and pre-opening critical path.
Learn moreStructures & Procedures
The operational backbone — SOPs, service standards, opening and closing procedures, admin systems and reporting frameworks modelled on London Mayfair-level venues.
Learn moreHealth & Safety and Food Hygiene
H&S systems, food hygiene protocols, due diligence documentation and staff compliance training built for scrutiny.
Learn moreRecruitment & Hiring
Sourcing, interviewing and building FOH and BOH teams — from key management hires to full pre-opening staffing.
Learn moreHR & Team Training
Induction programmes, service training, appraisal and development frameworks, and building a lasting service culture.
Learn moreProject Management
End-to-end management of the opening: timelines, budgets, supplier coordination and launch — acting as the owner's trusted operator.
Learn moreOngoing Operational Support
Post-opening reviews, P&L and KPI analysis, cost control and performance optimisation for venues already in operation.
Learn moreThe Founder
Lina Jurkeviciute-Nicholson
I have spent more than fifteen years leading some of London's most demanding dining rooms and hospitality operations — from London Mayfair private members' clubs to multi-site restaurant groups.
My career includes Head of F&B and Events at Wynn Mayfair, General Manager at Mimi Mei Fair, Multi-Site General Manager across Balfour Hospitality's bars, events and boutique hotel operations, and General Manager at Gaucho. I have led teams of 25 to 100, shaped multi-million-pound operations, and built the service culture and systems that keep exceptional venues running night after night.
Today I work directly with owners who want to open with confidence — bringing the same operational discipline, standards and people-first approach I developed in London's most competitive market.
- 15+ years in London hospitality
- London Mayfair fine dining & private members
- Teams of up to 100
- Multi-site & events operations
How it works
A calm, considered path to opening.
- 01
Discovery call
A confidential conversation about your concept, ambitions and the gap you want to close.
- 02
Assessment & proposal
A tailored scope of work with clear deliverables, timeline and investment.
- 03
Delivery — hands-on
Working alongside you and your team, on-site where it matters, to build the operation.
- 04
Launch & ongoing support
A calm opening, a steady first months, and continued strategic support as you grow.
Book a consultation
Let's talk about your restaurant.
A confidential first conversation, at no cost — to understand your concept and where we might help. International consulting for hospitality brands across the EU, UK and beyond.